U.S house-hold clothing empire, GAP haven’t exactly been setting the world alight with their fashion-focused collections of late, so it’s nice to see that they’ve gone back to what they do so well, and that’s the classics. Once the go-to brand for your true blue denims, and everyday chinos GAP ruled the all-American roost with its casual classics.

Gap Pure Line

Gap's New Classics

And bring back the classics, we say! The GAP Pure line consists of an array of scoop necks, race backs and v-neck t-shirts that will frequent your everyday ensembles. Styling their models with black and tortoiseshell rimmed glasses, GAP illustrate why they’re a household name in the art of dressing preppy. At Glasses Direct we’ve got a whole host of classic frames to get you in the mood for prepping your wardrobe up and adding an extinguished touch to your everyday prescription. From eco-fabulous Element, to the leaders in vintage attire, London Retro, Glasses Direct’s selection is unrivalled when it comes to online eyewear. If you’re looking for a purse friendly option then shop from our own range of classic frames where you can shop from a wide range of acetates and metals, colours and prints.

What do you think about GAP’s new Pure line?


Geek or chic?

Element Caprio in Tortoiseshell

Element's Caprio in tortoiseshell

London Retro Carnaby in Red

London Retro Carnaby in Red

Mai Tai in Black

Glasses Direct's Mai Tai in Black

Glasses Direct's Harold in Black

Glasses Direct's Harold in Black