We’ve got some news from the head office, where they’ve been pretty busy recently:

Let us introduce to you, ‘The MyOptique.com Group Ltd’

  • We’re announcing a company-wide re-branding to ‘The myOptique Group’ – which will include our 4 market-leading sites; myoptique.com, Glasses Direct.co.uk, SunglassesShop.com and LensOn.  Each of the sites will continue with their own brands and tailored customer propositions.

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  • The myOptique Group announced fiscal year ended April 2013 annual retail sales of €35m, with an EBITDA of €0.2m, reaching break-even for the first time.  The myOptique Group is Europe’s largest online optical retailer, operating across 10 different European markets, with over 60% of sales now coming from outside of it’s home UK market. The Company has served over 750,000 customers to date, and is currently shipping out 2,000 pairs of glasses, sunglasses or contacts a day – or one every 40 seconds!


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  • The recent success has not gone unnoticed, with the company recently winning inclusion on the exclusive shortlist for the 2013 Media Momentum Awards, and with Kevin Cornils, the Company’s CEO, as a finalist for the 2013 Ernst & Young Entrepreneur of The Year award.
  • The myOptique Group is looking to build on its recent success, and is exploring options for further growth.  The Group acquired LensOn, the leading independent Nordic online contact lens retailer in 2012 and Sunglasses Shop, Europe’s largest designer sunglasses seller in 2011.  GP Bullhound has been retained to advise the board on strategic financing options, including a potential listing in the future.

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For more information or any press inquiries, please contact Sarah Nice on sarah.nice@myoptique.com