Welcome to the new look Glasses Direct! We wanted the best design, the cleanest user interface and the most advanced features we can possibly get, so we can show off our frames in the most exciting way possible – and you’re looking at the first stage of the revolution.

While our old website took us through some tough times, it was time to move on – we want to revolutionise how people try and buy their glasses and for that we need a new website. And this is only the start.

There’s a new logo, a new colour scheme and a whole new selection of Boutique brands to choose from (more on those later) – but you’ll still find all your favourite Glasses Direct frames within our website, we haven’t changed that. You can still try a range of frames at home with our free home trial service too – and very soon you’ll be able to try your new frames in a virtual mirror as well.

The next round of improvements will surface very soon – keep an eye on us, we’re not done yet!